AI visibilityChatGPT, Claude, Gemini and Perplexity

AI brand visibility tracking. See where AI mentions you.

See how often ChatGPT, Claude, Gemini and Perplexity mention your brand, question by question and source by source. Then your agents go after the answers you’re missing.

Start tracking free See pricing
Reports · AI visibility

AI visibility

How often ChatGPT and friends mention Northwind Outdoors.

OverviewTopicsSetup

Overall visibility

38%

of answers mention you

Best assistant

Gemini

48% of its answers

Answers checked

420

in the latest check

Topics tracked

14

35 questions

Mentioned by each assistant

ChatGPT27%
Claude39%
Gemini48%
Perplexity40%

Visibility over time

+17 pts
Sep 1Oct 20

01Share by assistant

See how often each assistant mentions your brand.

Every check asks ChatGPT, Claude, Gemini and Perplexity the questions your customers ask, then counts how many answers name you. One number for your overall AI visibility, and a bar for each assistant.

  • Overall visibility

    The share of all checked answers that mention you, your AI share of voice in one figure.

  • Per-assistant share

    Spot the assistant that already knows you and the one that leaves you out.

  • Best assistant

    Know where you are strongest, so you can copy what is working.

Reports · AI visibility · Overview
38%

Overall visibility

160 of 420 answers mentioned Northwind Outdoors in the latest check.

Mentioned by each assistant

ChatGPT27%
Claude39%
Gemini48%
Perplexity40%

Best assistant

Gemini

48% of its answers

Most room to grow

ChatGPT

27% of its answers

02Prompt by prompt

Read every question, and who mentioned you.

The Topics tab lists every tracked question, grouped by topic, with a mark for each assistant that mentioned you. Open a question to read the exact answer and the sources it cites. Try clicking a row.

  • Exact AI answers

    Word for word, per assistant, with your brand highlighted.

  • Grouped by topic

    Questions sorted into the topics you sell into, like boots or backpacks.

  • Gaps in plain sight

    A row with no marks is a question where nobody recommends you yet.

Reports · AI visibility · Topics
OverviewTopicsSetup
35 questions
QuestionChaClaGemPer

ChatGPT’s answer

For a first pair, pick a light, waterproof mid-height boot with good ankle support and a forgiving sole. Strong options include the Northwind Trail Mid, which reviewers like for its out-of-the-box comfort, and the TrailPeak Ridge, a stiffer boot for rockier ground.

Sources citednorthwindoutdoors.comhikingforum.nettrailpeak.com

03Sources and citations

Know which pages AI engines cite instead of you.

AI answers lean on a small set of pages. Source rankings show which URLs get cited most for your topics, whether they mention you, and which ones belong to competitors. Each gap becomes an AI citation opportunity.

  • Source rankings

    The URLs cited most across your tracked questions, counted answer by answer.

  • Competitor sources

    See the pages that get rivals recommended, and what they cover that you don’t.

  • AI citation opportunities

    Press Start and an agent pitches the site or writes the page that earns the mention.

Reports · AI visibility · Sources

Pages AI engines cite

For your tracked questions, in the latest check.

hikingforum.net/best-boots-2026Doesn’t mention you
31 answers
trailpeak.com/guides/beginner-bootsCompetitor page
24 answers
northwindoutdoors.com/guides/hiking-bootsYour page
18 answers
outdoorweekly.blog/sustainable-brandsDoesn’t mention you
12 answers

From Opportunities · AI citations

Get listed on hikingforum.net’s “best boots” guide, cited in 31 AI answers

Big win · A bit of work

04Over time

Watch your AI visibility move, check after check.

Checks run on a managed schedule, so your history builds itself. Follow the line week over week, compare it with competitors, and see whether the work your agents shipped changed what AI assistants say.

  • Visibility over time

    A clean trend for you and every competitor you track.

  • Managed schedule

    No prompts to run by hand and no checks to remember.

  • Who is gaining

    Catch the week a competitor overtakes you, or you overtake them.

Reports · AI visibility · Overview

Visibility over time

You 38% trailpeak.com 39% summitsupply.com 28%
Sep 1Sep 15Sep 29Oct 13Oct 20

Checks run on a managed schedule

Latest check Oct 20 · 420 answers · nothing to set up

On

05Agents that act on it

Tracking is the start. Your agents close the gaps.

Your AI SEO Manager reads the AI visibility report with your rankings and hands each gap to the right specialist. You approve the work before anything goes live.

All nine agents are included in every workspace, and nothing goes live until you approve it. Meet the team

FAQ

Frequently asked questions.

AI visibility measures how often and how prominently your brand is mentioned when ChatGPT, Claude, Gemini, and Perplexity answer questions about your category. It’s the equivalent of search rankings, but for AI-generated answers. AI brand visibility tracking tools help you measure and improve this visibility over time.
We track ChatGPT, Claude, Gemini, and Perplexity. Coverage expands as new engines become significant, making Visibility.so the best AI search visibility tracking tool for monitoring leading AI platforms.
Share of voice measures the percentage of AI responses for a keyword that mention your brand, compared to all competing brands mentioned for the same keyword.
Source rankings show which URLs the AI engines cite most often when answering questions about your keywords. These are the pages you need to be on to get picked up by AI and are a key feature of our AI brand visibility tracking tools.
The Prompt Explorer shows you the exact AI-generated answers for each tracked prompt, broken down by model. You can see whether your brand is mentioned, what’s said, and which sources are cited, making it the best LLM visibility tracking tool for prompt-level AI analysis.
AI visibility checks run on a managed schedule, so there is nothing to set up or remember. You can see historical trends and spot when your brand is mentioned, or stops being mentioned, for any tracked question.
Yes. Add competitor domains to your project and see their share of voice, source rankings, and mentions alongside yours, so you know who’s winning the AI conversation with the best AI search visibility tracking tool.
Visibility is $99 per project per month during early access, and every project includes all nine AI agents. See the full breakdown on the pricing page.

Visibility.so is an agentic SEO and GEO platform: the same workspace tracks your AI visibility and your Google rankings. Your AI SEO Manager turns the gaps it finds into work for specialist agents, like writing the page an answer is missing or earning a mention on a source AI engines cite, and nothing goes live until you approve it.

Put your 24/7 agentic SEO team to work today.

An AI SEO Manager and nine specialist agents fix your site, write content, build backlinks and track your rankings on Google and in AI answers. Nothing goes live until you approve it.

Get started for free